How much does a property agent website cost in 2026?
After 20 years in web development, I know that the cost of a property website chiefly depends on one thing: how much work the website should do for you. Here is a realistic breakdown by scope—from a simple profile site to a complete catalogue with administration.
Why prices vary
Every property agent has different needs. Some need only a profile with basic contact details and a few testimonials. Others want a catalogue of dozens of properties with a photo gallery, filters and enquiry forms. Some need a complete system in which they can manage properties themselves.
That is why I do not quote one price for everything. Instead, I will show you what affects the price and what ranges are realistic in 2026.
Types of property website and their prices
1. Simple profile website
Ideal for individual agents who are starting out or simply want a professional online profile:
- home page with a photograph and contact details,
- page about the agent and their experience,
- client testimonials,
- contact form,
- basic technical SEO.
Price: CZK 25,000–45,000. The website is completed within two weeks and then only needs your content.
2. Profile website with selected properties
For agents who want to present specific listings but do not have hundreds of properties:
- everything in the simple profile website,
- a list of selected properties (5–20 items),
- a detail page for each property with a photo gallery,
- an enquiry form for every listing,
- local SEO for the areas in which you work,
- connection to property APIs (Urbium, Sreality, Bezrealitky, etc.)—properties synchronise automatically, so you do not enter them twice.
Price: CZK 45,000–95,000. Suitable for agents who want to build their own brand and receive enquiries directly.
3. Property catalogue with administration
A complete website for estate agencies that want to manage dozens or hundreds of properties:
- dynamic catalogue with filtering and search,
- administration panel for adding and editing properties,
- photo gallery, map and specifications for every property,
- enquiry forms and lead tracking,
- local SEO for every location,
- connection to Search Console and Seznam Webmaster.
Price: CZK 95,000–200,000. A website that truly works for you and generates enquiries.
Other factors affecting price
- Bespoke design versus adapting an existing visual identity.
- Integrations —connections to CRM, email tools or listing portals.
- Local SEO —how many locations you want to cover.
- Post-launch management —do you want to manage the website yourself, or do you need long-term support?
Is a website better than Sreality alone?
Your own website and listing portals complement one another, rather than replace one another. Portals bring you prospects who are already searching. Your own website builds your brand, captures enquiries directly and lets you appear in searches for your area—something a portal cannot do.
Conclusion
The cost of a property website in 2026 starts at approximately CZK 25,000 and can reach CZK 200,000 for the most extensive solutions. The key is to define precisely what the website should do and choose the scope accordingly.
If you are considering a property website, see my specialist service or contact me—after a short free consultation, I will send you a specific proposal within 24 hours.